Makeup Collection Hero

Bold shade. No rules.

Vegan formulas built for impact — finishes that stay sharp from first swipe to last look.
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19 items

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  • Brow Pomade Deep Brown - Correct Glass Jar

    Brow Pomade – Deep Brown | Buildable Matte Brow Color

    Brow Pomade – Deep Brown | Buildable Matte Brow Color
    $24.40
  • Shimmy Packaging

    The Eye Edit | Vegan 6-Shade Eyeshadow Palette Collection | 5 Palettes

    The Eye Edit | Vegan 6-Shade Eyeshadow Palette Collection | 5 Palettes
    $27.40
  • Pinch - Squish

    Blush Palette | Vegan Buildable Blush | 3 Shades

    Blush Palette | Vegan Buildable Blush | 3 Shades
    $26.10
  • Front

    Foundation | Buildable Medium-to-Full Coverage | 17 Shades

    Foundation | Buildable Medium-to-Full Coverage | 17 Shades
    $37.50
  • Spoolie Macro

    Clear Eyebrow Gel | Fluffy Hold Brow Setter

    Clear Eyebrow Gel | Fluffy Hold Brow Setter
    $24.80
  • Scarlet Swatch — On Brand

    Automatic Lip Liner | Retractable Long-Wear Lip Pencil

    Automatic Lip Liner | Retractable Long-Wear Lip Pencil
    $25.90
  • Model Lips

    Lipstick | Hydrating Sheer Bullet Lipstick | 5 Shades

    Lipstick | Hydrating Sheer Bullet Lipstick | 5 Shades
    $28.00
  • Smoky Eye Model Close-Up

    Khol Eyeliner - Black | Creamy Long-Wear Kohl Pencil

    Khol Eyeliner - Black | Creamy Long-Wear Kohl Pencil
    $24.10
  • Liquid Blush Cuties – Macro

    Liquid Blush | Vegan Buildable Cheek Tint | 5 Shades

    Liquid Blush | Vegan Buildable Cheek Tint | 5 Shades
    $20.03
  • Texture Macro

    Gel Eyeliner - Eggplant

    Gel Eyeliner - Eggplant
    $28.80
  • Love – Texture

    BB Cream | Vegan Light Coverage Tinted Moisturizer | 9 Shades

    BB Cream | Vegan Light Coverage Tinted Moisturizer | 9 Shades
    $31.70
  • Makeup Remover sink edge 90s

    Makeup Remover Solution | Vegan Gentle Water-Based Makeup Remover

    Makeup Remover Solution | Vegan Gentle Water-Based Makeup Remover
    $20.55
  • Hero Product

    Lash Rejuvenator | Vegan Clear Conditioning Lash Serum

    Lash Rejuvenator | Vegan Clear Conditioning Lash Serum
    $24.98
  • Eye & Lip Primer overhead flat lay

    Eye & Lip Primer | Crease-Proof Makeup Base

    Eye & Lip Primer | Crease-Proof Makeup Base
    $22.13
  • Texture Macro

    Lip Gloss | High-Shine Vegan Formula

    Lip Gloss | High-Shine Vegan Formula
    $25.90
  • Highlighter Scroll Stop Macro

    Lights Collection Highlighter Stick | Vegan Vitamin C Glow

    Lights Collection Highlighter Stick | Vegan Vitamin C Glow
    $34.20
  • Melrose In-Use

    Luxury Matte Lipstick | 4 Shades | Brick & Balm

    Luxury Matte Lipstick | 4 Shades | Brick & Balm
    $26.40
  • Foundation Primer in-use

    Foundation Primer

    Foundation Primer
    $37.65
  • Mascara Product Shot

    Mascara | Volumizing & Lengthening | Water-Resistant

    Mascara | Volumizing & Lengthening | Water-Resistant
    $17.10